Called to Both - Balancing Motherhood and Business for Photographers
Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!
On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart.
You can be Called to Both. Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you.
Photographers, if you feel Called To Both you’re in the right place. Join us each week as we discuss time management, affiliate marketing, business strategy, marketing tips, and work life balance as if you were chatting one-on-one with your business coach.
You can find show notes, links, and resources mentioned in each episode at https://calledtoboth.com
Connect with Joy over on Instagram at https://www.instagram.com/joyymichelle/.
Called to Both - Balancing Motherhood and Business for Photographers
How Photographers Can Create Passive Income Through Their Content with Affiliate Marketing
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Ever wondered if there’s a way to make money in your photography business without taking on more clients or working more hours? In this episode, I’m diving into one of my favorite revenue streams—affiliate marketing. I'm breaking down exactly how photographers can start earning commission by recommending tools and products they already use.
Affiliate marketing has brought over $100,000 into my business, and the best part is that it’s never been my main focus. It’s simply a strategic layer on top of the content and trust I’m already building with my audience.
If you’ve ever thought affiliate marketing was only for big influencers or that you need a massive audience to make it work, this episode will change your perspective.
This episode originally aired on February 24, 2025 as episode 133.
Today’s episode is brought to you by Affiliate Boss:
You’re already recommending tools you love, so why not get paid for it?
Affiliate Boss is my step-by-step course for creatives who want to add passive income through affiliate marketing that actually feels aligned. You don’t need a huge audience—just the right strategy.
Let me show you how.
Find It Quickly:
00:37 – The Cost of Perfectionism
03:36 – Identifying the Root Causes
06:24 – Strategies to Overcome Perfectionism
11:28 – Affiliate Marketing for Creatives
12:32 – Batch Creating Content
15:00 – Setting Deadlines and Time Constraints
17:02 – Podcast Recommendations and Wrap-Up
Mentioned in this Episode:
Everyday Magic by Mattie James
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!