Called to Both - Balancing Motherhood and Business for Photographers
Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!
On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart.
You can be Called to Both. Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you.
Photographers, if you feel Called To Both you’re in the right place. Join us each week as we discuss time management, affiliate marketing, business strategy, marketing tips, and work life balance as if you were chatting one-on-one with your business coach.
You can find show notes, links, and resources mentioned in each episode at https://calledtoboth.com
Connect with Joy over on Instagram at https://www.instagram.com/joyymichelle/.
Called to Both - Balancing Motherhood and Business for Photographers
Become the Expert Everyone Recommends By Building Your Brand Authority
What would it take to become the go-to expert in your field? In today’s episode, I’m sharing how you can develop a visibility plan and build brand authority.
[This episode is a re-run. It originally aired on October 31st, 2022.]
In This Episode You'll:
- Explore building a visibility plan.
- Understand brand authority.
- Take three steps to building brand authority.
Find it quickly:
3:36 - Two Key Factors of an In-Demand Brand
5:27 - Three Ways to Build Your Brand Authority Online
5:57 - #1: Decide what you want your brand to be remembered and known for.
7:14 - #2: Build brand authority through your brand visuals.
8:49 - #3: Build social proof for your brand authority.
Mentioned in this Episode:
Episode 36: How to Become Seen as the Go-To Expert At What You Do | Brand Authority Series: joymichelle.co/go-to-expert
Episode 34: Creating a Visibility Plan For Your Business Marketing: joymichelle.co/visibility-plan
More ways to connect:
Joy Michelle Website: joymichelle.co
Joy Michelle Instagram: instagram.com/joyymichelle
Work with Joy as your coach: joymichelle.co/ways-to-work-together
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!