Called to Both - Balancing Motherhood and Business for Photographers
Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!
On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart.
You can be Called to Both. Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you.
Photographers, if you feel Called To Both you’re in the right place. Join us each week as we discuss time management, affiliate marketing, business strategy, marketing tips, and work life balance as if you were chatting one-on-one with your business coach.
You can find show notes, links, and resources mentioned in each episode at https://calledtoboth.com
Connect with Joy over on Instagram at https://www.instagram.com/joyymichelle/.
Called to Both - Balancing Motherhood and Business for Photographers
[Best of Marketing] 10 Tips for Using Instagram Stories to Get Clients and Reach
Are you using Instagram stories to attract and nurture clients? Whether you love or hate Instagram, it's a social tool that you can make work for you! For me, Instagram stories is where I engage with my audience, but also see the most conversions as well! In today's episode, I'm sharing 10 tips for using instagram to attract clients and grow your small business!
[This episode is a re-run. It originally aired as episode 53 on March 6, 2023]
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!
In This Episode You'll:
- Learn how to use instagram's key story features.
- Explore data points to help you make decisions.
- Get 10 tips to using Instagram stories to attract clients and grow your small business.
Today's episode is brought to you by my free resource, The Brand Authority Blueprint! If you are ready to become seen as the go to expert in your field, and you want to build authority and credibility behind your name, then you're going to love this guide. It has actionable advice on becoming an in-demand brand and decide what you want to be know and remembered for.
Find it quickly:
1:41 - 1. Think of your story as a story.
3:50 - 2. Let your stories expire.
5:50 - 3. Be intentional about the 1st story you post.
7:20 - 4. Use engagement stickers as much as possible.
8:27 - 5. Don’t only post about your business.
12:09 - 6. Share your feed content to your stories, but not right away.
13:57 - 7. Use your Instagram message flags to mark leads or people to follow up with.
15:14 - 8. Use Instagram story captions!
16:14 - 9. Save your best stories to highlights so they live beyond 24 hours.
17:51 - 10. Use your account analytics to see what your audience likes.
More ways to connect:
Read the full show notes from today’s episode HERE.
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!