Called to Both - Balancing Motherhood and Business for Photographers
Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week!
On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart.
You can be Called to Both. Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you.
Photographers, if you feel Called To Both you’re in the right place. Join us each week as we discuss time management, affiliate marketing, business strategy, marketing tips, and work life balance as if you were chatting one-on-one with your business coach.
You can find show notes, links, and resources mentioned in each episode at https://calledtoboth.com
Connect with Joy over on Instagram at https://www.instagram.com/joyymichelle/.
Called to Both - Balancing Motherhood and Business for Photographers
Want to Be the Go-To Expert in Your Industry? Start With These 3 Brand Strategies
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
What would it look like if you could be seen as the go-to expert in your field? Brand authority and credibility helps you become seen as that go-to expert, but does take a bit of work. The payoff includes more and better clients, higher rates, and peace of mind in your marketing efforts. In today's episode, I'm sharing how you can position yourself as a brand of authority and credibility.
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the Called to Both Facebook Group!
In This Episode You'll:
- Explore building a visibility plan.
- Understand brand authority.
- Take three steps to building brand authority.
Find it quickly:
2:17 - Two Key Factors of an In-Demand Brand
4:08 - Three Ways to Build Your Brand Authority Online
4:38 - #1: Decide what you want your brand to be remembered and known for.
5:55 - #2: Build brand authority through your brand visuals.
7:30 - #3: Build social proof for your brand authority.
More ways to connect:
JOY MICHELLE INSTAGRAM
WORK WITH JOY AS YOUR COACH
JOY MICHELLE CO. WEBSITE
Read the full show notes from today’s episode HERE.
Are you ready for one-on-one support in your business? Let's work together to grow a business that you love, without taking away from the people you love. Let's chat on a free consultation call!
Book now: joymichelle.co/coaching
If you’re enjoying the content we’re creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group!